Emphasize core blocking and tackling skills to carry through crisis The COVID pandemic affects us all. Our innovative culture instantly...

"How many calls should I make?” The question came from a budding entrepreneur testing if her idea is a business. In truth, customer...

Show real commitment, nothing is more important to business success! Create Excitement Your business concept began with a vision -- make...

Meetings, presentations, pitches, interviews … entrepreneurs constantly interact with their own team members, mentor/advisors,...

Revenue is the lifeblood of business and customers the source of revenue. Many technology entrepreneurs start their journey “inventing” a...

You recognize communication as an important founder responsibility but remain concerned with effectively using your time and the time of...

Your team is exceptional and creative but it cannot do everything. Make sure your goals can be achieved with available resources. Think...

What is an Orphan Product? Orphan products result when the business case to either continue selling an existing product or add a new...

Why Get Involved? I built GENEVA Group to help others better structure their business processes and effectively use complex enterprise...